Project Outline
Learning Statement
Students will learn how to take an idea from concept to pitch: testing market assumptions with real customers, building a minimum viable product, developing a business model, and telling a compelling story to stakeholders and judges.
Skills Developed
- Customer Discovery & Market Validation
- Prototyping & Business Model Design
- Pitching & Stakeholder Communication
Preparation
Students would engage with CBRIN's structured workshop series, including:
- Orientation session covering competition format
- Workshop 1: Ideation & Validation
- Workshop 2: Business Models & Market Tests
- Workshop 3: Prototyping & Pitch Design
- Workshop 4: Pitch Practice & Feedback
No prior idea or business experience is required — teams (or individuals) develop and refine their concept throughout the program.
Deliverables
A pitch-ready startup concept that:
- demonstrates a validated market opportunity, tested directly with potential customers;
- includes a working business model and early-stage prototype; and
- is delivered as a live pitch to a judging panel at Pitch Heats and (if shortlisted) Pitch Night.
Additional Advice
Recommended for students:
- Students curious about entrepreneurship or startups, wanting a low-risk way to test the waters
- Those who enjoy fast-paced, team-based work with a real deadline and a real audience
- Students drawn to customer research and validation over pure ideation — this program rewards testing ideas, not just having them
- People who want to build public speaking and pitching confidence in a supportive but competitive setting
- Anyone with a "what if" idea sitting in the back of their mind, looking for structure and mentorship to actually build it out
Get Involved
If you are interested in using this opportunity towards the SoCIETIE Initiative, please reach out directly to the partner to get involved in the opportunity through their normal channels, and advise McCusker.Education@anu.edu.au.
Once you have enrolled in the course, please describe your project through the Course Pathway Plan.
Poster preview
Express Your Interest
Pitch, Prototype, Pivot: An Introduction to Startup Building with InnovationACT
InnovationACT is a two-week entrepreneurship competition run by the Canberra Innovation Network (CBRIN), open to students, researchers and staff across ANU, University of Canberra, UNSW Canberra, CIT, AIE and ACU....
Project type: Team Challenge
Skills you’ll develop:
- Problem Framing
- Public Speaking
- Design Thinking
This is a project in the SoCIETIE Initiative: a 6-unit transdisciplinary course open to all students. You don’t need a matching major to join the team. Register your interest online.
Click any line on the tile to shorten or reword it. Keep it to what the page already says.
I'm attending
Pitch, Prototype, Pivot: An Introduction to Startup Building with InnovationACT
Team Challenge